{"id":22445,"date":"2020-06-23T09:19:34","date_gmt":"2020-06-23T12:19:34","guid":{"rendered":"https:\/\/jornaldoplanalto.com.br\/web\/?p=22277"},"modified":"2020-06-23T09:19:34","modified_gmt":"2020-06-23T12:19:34","slug":"covid-19-do-setor-de-beleza-para-area-essencial","status":"publish","type":"post","link":"https:\/\/www.p31noticias.com.br\/?p=22445","title":{"rendered":"COVID-19: Do setor de beleza para \u00e1rea essencial"},"content":{"rendered":"<p><em><strong>Trabalhadora do DF com 19 anos de profiss\u00e3o em sal\u00e3o de beleza optou por investir na \u00e1rea de cuidador de idoso para superar a crise econ\u00f4mica advinda do novo Coronavirus<\/strong><\/em><\/p>\n<p>Um setor que sofre os efeitos da crise econ\u00f4mica advinda da Covid-19 \u00e9 a \u00e1rea de beleza e est\u00e9tica. Sentindo no bolso a falta de condi\u00e7\u00f5es em poder continuar suas atividades laborais, a cabeleireira Maria de F\u00e1tima Souza Rosa que tinha uma trajet\u00f3ria de quase 20 anos em sal\u00e3o de beleza no DF, resolveu inovar e fez da crise sanit\u00e1ria uma oportunidade para retornar ao mercado e sobretudo auxiliar os que mais precisam nesse momento.<\/p>\n<p>Pesquisas apontam que sal\u00f5es de beleza, centros de est\u00e9tica, depila\u00e7\u00e3o, entre outros, viram o faturamento cair em 75%. Em contrapartida, a franquia Padr\u00e3o Enfermagem, respons\u00e1vel por recrutar enfermeiros e cuidadores de idosos para atendimento domiciliar no DF, constatou um crescimento de 15% no aumento do n\u00famero de clientes e de 20% na procura pelo servi\u00e7o, somente na unidade de Bras\u00edlia.<\/p>\n<p>A \u00e1rea \u00e9 estrat\u00e9gica e essencial nesse momento da pandemia, e foi esse o motivo que fez a cabeleireira migrar para a \u00e1rea assistencial. \u201cFiz o curso de cuidador de idoso, e hoje posso auxiliar os que precisam nesse momento. E assim, tamb\u00e9m consegui voltar ao mercado de trabalho\u201d, explica.<\/p>\n<p>A profissional que tamb\u00e9m se identificava com essa \u00e1rea de atua\u00e7\u00e3o, sente-se satisfeita em poder trabalhar em um segmento t\u00e3o necess\u00e1rio. \u201cEu gostava da \u00e1rea, sempre tive vontade. E agora, com o curso, eu pude ajudar e ser ajudada\u201d, defende.<\/p>\n<p>A falta de leitos hospitalares \u00e9 algo preocupante e s\u00e9rio. O risco de contamina\u00e7\u00e3o em hospitais em virtude da alta carga viral atentam os familiares que anseiam em proteger os idosos pertencentes ao grupo de risco. A busca por atendimento domiciliar \u00e9 uma crescente e funciona como estrat\u00e9gia para dar mais seguran\u00e7a e qualidade de vida ao paciente, principalmente em \u00e9poca de pandemia, servindo at\u00e9 mesmo para a redu\u00e7\u00e3o da sobrecarga no sistema hospitalar.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trabalhadora do DF com 19 anos de profiss\u00e3o em sal\u00e3o de beleza optou por investir na \u00e1rea de cuidador de idoso para superar a crise econ\u00f4mica advinda do novo Coronavirus Um setor que sofre os efeitos da crise econ\u00f4mica advinda da Covid-19 \u00e9 a \u00e1rea de beleza e est\u00e9tica. Sentindo no bolso a falta de [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":22278,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[124],"tags":[],"class_list":{"0":"post-22445","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-saude"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>COVID-19: Do setor de beleza para \u00e1rea essencial - P31<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.p31noticias.com.br\/?p=22445\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"COVID-19: Do setor de beleza para \u00e1rea essencial\" \/>\n<meta property=\"og:description\" content=\"Trabalhadora do DF com 19 anos de profiss\u00e3o em sal\u00e3o de beleza optou por investir na \u00e1rea de cuidador de idoso para superar a crise econ\u00f4mica advinda do novo Coronavirus Um setor que sofre os efeitos da crise econ\u00f4mica advinda da Covid-19 \u00e9 a \u00e1rea de beleza e est\u00e9tica. 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